Posts about Brands, Business and Work:
  • Daenerys Targaryen's Elevator Pitch! Yesterday's season finale of Game of Thrones was truly epic. Now that we have a long wait for season 7, let's try to understand what can we learn ...
    Posted Jul 2, 2016, 8:45 PM by Suchandra Chatterjee
  • The art and science behind Marketing I always wanted to learn magic as a kid and spent many a sleepless night awaiting my Hogwarts invitation letter. It didn't come, but later I realized why I ...
    Posted Jul 2, 2016, 8:46 PM by Suchandra Chatterjee
  • Multicultural Marketing and Ethnic Advertising Let me start with an anecdote without going into the specifics. As a qualitative researcher in the advertising evaluation arena, I have had my fair share of startling consumer insights ...
    Posted Jul 2, 2016, 8:48 PM by Suchandra Chatterjee
  • Can introverts be risk-takers? "A man who is not courageous enough to take risks will never accomplish anything in life"- Muhammad Ali As an INFP working in an industry which not only is dominated ...
    Posted Jul 3, 2016, 11:20 AM by Suchandra Chatterjee
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Posts about Life, Universe and 42: